Polls versus Show of Hands

This from the Australian today. regarding voting methods in annual meetings.

Organisations are :

Increasingly waving goodbye to the arcane practice that critics say disenfranchises major shareholders.

Switch out the word “shareholders” and switch in “stakeholders” for universal appeal.


(Can’t provide link to page 21 of The Australian as article by Andrew White is behind a paywall)   

Organisation Evolution. A perspective labeled  “Teal”

This article puts forward a perspective on the evolution of organisational paradigms. Emotive language aside, the description of an organ that is focussed beyond the shareholder, places responsibilities with empowered individuals and is responsive to customers and consumers is attractive to me.


Segmentation by age. Another example

If you have ever clicked or like or shared an advert like this…… 

Then you may have been adding to your online audience profile that makes it easier for advertisers to target you. If this approach is appealing to you as a business that already has traditional media covered, then you you would probably benefit from having a chat with Gerard or Nick from Digicap Digital Audience strategists